Food: Heinz chose the "57 Varieties" slogan in 1896 because f…

Question

Did you know? Heinz chose the "57 Varieties" slogan in 1896 because founder Henry Heinz thought the number "lucky" — but the company already had over 60 products. It is thus a self-chosen marketing number; today Heinz sells over 5,700 products worldwide.

Accepted Answer

Heinz chose the "57 Varieties" slogan in 1896 because founder Henry Heinz thought the number "lucky" — but the company already had over 60 products. It is thus a self-chosen marketing number; today Heinz sells over 5,700 products worldwide.

Heinz koos in 1896 het slogan "57 Varieties" omdat oprichter Henry Heinz het aantal "lucky" vond — maar het bedrijf had toen al meer dan 60 verschillende producten. Het is dus een zelfgekozen marketingnummer; vandaag verkoopt Heinz meer dan 5.700 producten wereldwijd.

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